Mintel Release Extensive Report On UK Online Dating Market
Mintel Release Extensive Report On UK Online Dating Market - Global Dating Insights
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Dating can sometimes be a troublesome area of our lives. For something that should give us great joy, dating can be a perilous journey for many until we find the one. In the past, some people have found it difficult to meet someone using traditional routes.
Research company Mintel have released an extensive report about the online dating industry. The report assesses the current state of the dating industry in the UK, including the value of the market, what the main trends are, and which factors will impact growth over the next five years. This will be driven in part by the number of single people in the UK growing, and the continued increase of consumers using the internet on-the-go for socialising. Mintel also ask consumers about their attitudes towards paying for dating services.